We are a purebred bull operation. We purchase the elite bulls as we are breeding seed stock for the commercial cow calf producer that in turn producers the beef for the feedlot industry. On our farm we have one bull for every twenty-five cows. This means that they are a very vital part of our program. They are passing on their genetics at twenty-five times (give or take) the rate our females do. As such, we are very picky about the bulls we purchase as herd sires. We look for confirmation, pedigree and fertility. Bulls are sold in the spring time by auctions that are live or video sales across the country. We have countless sale catalogs and websites to comb through looking for the next great herd bull.
This year, we are looking to purchase three new bulls. Cattle markets are extremely strong and as a result the purebred bull market is very competitive. We expect to invest $100,000 on the bulls and another $10,000 or so to insure the bulls for death or injury. Yesterday was an exciting day as we were able to buy one our next herd bulls. He has most everything we want in a bull: power, great hair and good conformation. It’s always a thrill so see if you can purchase the bull you want for the budget you have set, the excitement of the sale as well as visiting with fellow breeders. Since the purebred industry is a small portion of the cattle industry, we are a tight knit bunch that enjoys each other’s company while still promoting our specific programs.
Next week we have our own bull sale. We manage our own sale and host the sale on farm. It is our major income event of the year. We sell a handful best of our bulls to other purebred breeders but the bulk majority goes to commercial cow calf producers to use in their cow herds. We put months of preparation into the sale developing the bulls properly through specific nutrition programs, marketing our cattle through local livestock shows, print and social media, as well as countless networking events. We will sell approximately 70 bulls this year. The next 5 days are a flurry of activity and excitement as we get our facilities and bulls ready for the big day. On Wednesday, we will sell the bulls via video auction to avoid stressing them by putting through a loud and unfamiliar auction ring. In about two hours the entire sale will be complete. An accumulation of year’s work will be complete and we will analyze our year and start planning for next season.